In South Korea, 95% of adults own a smartphone.Įmerging economies are catching up. These devices are approaching ubiquity in advanced economies, among which median penetration levels stand at 76% of adults. Some of the most popular apps in the world, such as Facebook and YouTube, have more users than China has people. It is estimated that there are over six billion smartphone users worldwide, and about five billion of those have access to the internet. The market for these apps is about as big as they come. Through them, we can access the entire Western canon of music (and much beyond it too), meet romantic partners, manage our diaries, documentation, and pay people without cash or card.Īugmented reality apps are changing the way we interact with the world, and mobile gaming now accounts for lion’s share of games industry revenue. These apps have come to play a huge role in the way we live our lives today. Today, there are over four million apps available across iOS and Android platforms, extending to a wide range of sub-genres and niches. The iOS App Store launched in 2008 with 500 apps. App Download Key Statistics App and Game Downloads iOS App and Game Downloads Google Play App and Game Downloads Game Downloads iOS Game Downloads Google Play Game Downloads App Downloads iOS App Downloads Google Play App Downloads Downloads by Country Hours Spent by Country App Usage by Age
